[Owasp-leaders] OWASP "Certification"

Dinis Cruz dinis.cruz at owasp.org
Thu Jul 4 12:31:21 UTC 2013


Now, selling books, that's a much better idea and model :)

If only we had access to an online bookstore with print-on-demand
capabilities ..... :)
On 4 Jul 2013 05:03, "Dennis Groves" <dennis.groves at owasp.org> wrote:

> This conversation is not just about selling the brand; their are many,
> many other ways to raise capital. Like selling books, T-Shirts, offering
> training, etc...
>
> I really want to move the discussion forward to what some of the more
> community palatable ways of raising money within OWASP maybe so that we can
> better finance our altruistic mission. For example, we are overdue for an
> OWASP summit.
>
> Cheers,
>
> On 3 Jul 2013, at 13:07, Dinis Cruz wrote:
>
>  The problem is that we change the social contract from a
>> 'community/respect
>> enforced brand' to a 'economically enforced brand'
>>
>> And you could literally 'buy owasp'
>>
>> I actually think we need more community use of our brand (including
>> commercial use), but that should happen because somebody wants to use the
>> OWASP brand , not because they paid for it.
>>
>> The solution is to reward the good uses of the brand, and ignore/shame the
>> abuses (and BTW, the abuses are good because they show what not to do :) )
>>
>> But if you still don't buy it, what about this: how much would you charge
>> for a high profile logo on the OWASP Top 10 docs?
>>
>> What about the naming rights of that doc? Maybe for 20k USD we could have
>> the 'CompanyX OWASP Top 10'? After all if we ate going to sell the OWASP
>> brand, there are lots of assets to sell
>>
>> We should be worried by the lack of use of the OWASP brand, instead we
>> constantly try to beat the head of the few brave ones that try to use it
>>
>> Dinis
>>
>
>
>
> --
> [Dennis Groves](http://about.me/**dennis.groves<http://about.me/dennis.groves>),
> MSc
> [Email me](mailto:[email protected]**owasp.org <dennis.groves at owasp.org>) or
> [schedule a meeting](http://goo.gl/8sPIy).
>
>  "Unless someone like you...cares a whole awful lot...nothing is going to
>> get better...It's not." -- The Lorax
>>
>
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