[Owasp-leaders] PR Support for AppSec DC

Jim Manico jim.manico at owasp.org
Fri Mar 2 23:22:55 UTC 2012


Leaders,

We recently hired a professional PR firm to assist us with promoting 
AppSec DC as an experiment. The cost was very inexpensive as far as PR 
support goes. ($2000, USD for a month of support).  We hope to recoup 
this investment significantly (AppSec DC registration numbers are 
currently low).

TomB initiated this effort, and Mark Bristow and Doug Wilson are doing 
the work feeding the PR firm with the right information.

You will be seeing a great deal of material coming from this effort.

We just released a formal press release, a copy of which I posted here.

http://owasp.blogspot.com/2012/03/owasp-appsec-dc-2012.html

Please help us distribute this press release!

We appreciate any assistance in passing the word to help make AppSec DC 
a success.

Thanks all,

-- 
Jim Manico

Connections Committee Chair
Cheatsheet Series Product Manager
OWASP Podcast Producer/Host

jim at owasp.org
www.owasp.org



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