[Owasp-leaders] OWASP Marketing deck

McGovern, James F. (eBusiness) James.McGovern at thehartford.com
Thu Oct 1 10:20:06 EDT 2009

Some thoughts on the OWASP marketing deck:

	We need to move all the geeky statistical stuff like number of
projects, etc to the Appendix. What goes first is the answer to the
question: What's in it for me? We should break it out by if you are a
(a) developer (b) manager (c) executive (d) vendor , etc
	We need to do something that shows support of logos from other
than vendors. For example, I know that many large corporations do their
part in providing meeting space for chapter meetings. Wouldn't a slide
that showed companies such as Bank of America, Paypal, Credit Suisse,
Sovereign Bank, The Hartford, etc give credibility?
	How about a few profiles of OWASP members? A mugshot, a bio and
a quote as to why they are a member? (of course we shouldn't choose
OWASP members who look like they got hit in the face with a bag of
	Attending OWASP meetings is a way to earn continuing education
credits by many organizations. Shouldn't we amplify who supports us
(without endorsing)?
	Can we get a slide we can call Touchpoints? OWASP isn't insular
and in fact, we can show outreach to other groups whether it is PCI or
the Cloud Security Alliance
	What about the standards angle? Could OWASP be an alternative to

This communication, including attachments, is for the exclusive use of addressee and may contain proprietary, confidential and/or privileged information.  If you are not the intended recipient, any use, copying, disclosure, dissemination or distribution is strictly prohibited.  If you are not the intended recipient, please notify the sender immediately by return e-mail, delete this communication and destroy all copies.
-------------- next part --------------
An HTML attachment was scrubbed...
URL: https://lists.owasp.org/pipermail/owasp-leaders/attachments/20091001/34a9b983/attachment.html 

More information about the OWASP-Leaders mailing list