[OCC] [press:50] Re: ZDNet (ISC)2 Author?
tomb at owasp.org
Thu Jun 30 13:29:09 EDT 2011
Another good use for chapter funds and OWASP operational budget delegated to committees
Try locally, expand globally...
On Jun 30, 2011, at 11:59 AM, Justin Clarke <justin.clarke at owasp.org> wrote:
> This looks like a byline article (or perhaps a column?). I'm surprised they ran something which is a thinly veiled sales pitch - maybe this was a paid placement?
> In any case the way you generate those is to pitch them to the outlet. This is not something we've done yet (it's very time consuming - generally you pitch them one by one), but is certainly something we could look at.
> Sent from a mobile device
> On 30 Jun 2011, at 17:52, Jason Li <jason.li at owasp.org> wrote:
>> Just saw this article:
>> How did (ISC)2 get such premium visibility with a blogger on ZDNet? Good job (ISC)2 - and it's great to see OWASP in this coverage. But it understandably spins a little bit towards (ISC)2. For example "At AppSec EU, there was unanimous recognition from commercial organisations, application designers and coders alike, on the importance of developing secure code... Recognising this three years ago, (ISC)2 applied its experience of security professional certification and education programmes... ".
>> OWASP has been applying its experience in application security for the last 10 years since 2001. There's an audience out there that doesn't know that, and we can appeal to them! I would *love* for OWASP to have a voice that reaches as wide an audience as a tech news magazine like ZDNet.
>> Any ideas how we can get this level of prominence?
>> Happy to help press forward with any initiatives (no pun intended).
>> Owasp-connections-committee mailing list
>> Owasp-connections-committee at lists.owasp.org
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