[OCC] [Owasp-board] OWASP Marketing project

dinis cruz dinis.cruz at owasp.org
Thu Sep 16 12:44:47 EDT 2010


Great stuff, the OCC should be a part of this (CCing them to see if we
have some traction from that side :) )

Dinis Cruz

On 16 Sep 2010, at 17:31, Matt Tesauro <matt.tesauro at owasp.org> wrote:

> Below is the reply to my phone conversation with Pam from the Mays
> Business School at Texas A&M University.
>
> From our conversation, she's optimistic that one of the marketing
> faculty will be interested in working with us and some students.  The
> program would be targeted at the spring semester which starts
> January 2011.
>
> I'm going to send the following but I'm open to suggestions from my
> fellow board members. Please send them ASAP so I can collect them and
> forward them on to Pam and get the ball rolling.
>
> Here's the outcomes that come to mind:
>
> * A general marketing plan - currently OWASP has nothing
> * A slogan/sound bite/tag line to use with OWASP materials
> * Categorizing of our constituencies/audience
> * Material to drive membership by type
>    - types include: individual, organizational and university
> * Documenting OWASP marketing collateral - logo, typeset, colors, etc
>    - This may be more graphic design but even a list of what we should
> have would be useful
>
> Lets get this Top 10 organization up to 11! [*]
>
> Cheers!
>
> [*] Thinly veiled reference to Spinal Tap
> http://www.spinaltapfan.com/atozed/TAP00160.HTM
>
> http://bharrison.files.wordpress.com/2009/03/spinal_tap_but_it_goes_to_eleven.jpg
>
> --
> -- Matt Tesauro
> OWASP Board Member
> OWASP WTE Project Lead
> http://www.owasp.org/index.php/Category:OWASP_Live_CD_Project
> http://AppSecLive.org - Community and Download site
>
>
> -------- Original Message --------
> Subject: OWASP request
> Date: Thu, 16 Sep 2010 09:13:07 -0500
> From: Pam Wiley <psw at tamu.edu>
> To: matt.tesauro at owasp.org
>
> Hey Matt,
>
> It was great to talk with you the other day. Now that I've had the
> chance to actually think about this, I see that I failed to ask you
> what outcomes OWASP would be looking for from being a marketing
> student project. Can be big and broad, small and narrow. Can start
> out as one thing and morph into another but it would be important for
> me to have 3-5 bullet points to give to faculty members.
>
> Thanks,
> Pam Wiley
> Director of Communications and Public Relations
> Mays Business School
> Texas A&M University
> psw at tamu.edu
>
> 340X Wehner Building | 4113 TAMU | College Station, Texas 77843-4113
>
> Tel. 979 845 0193 | Fax 979 845 6639
>
> http://maysbschool.tamu.edu
> _______________________________________________
> Owasp-board mailing list
> Owasp-board at lists.owasp.org
> https://lists.owasp.org/mailman/listinfo/owasp-board


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