[Owasp-board] BrightTalk - OWASP partnership

Eoin eoin.keary at owasp.org
Sat Jun 8 09:42:28 UTC 2013


Please follow up with Fabian directly. Best coming from the top.


Eoin Keary
Owasp Global Board
+353 87 977 2988


On 8 Jun 2013, at 00:53, Sarah Baso <sarah.baso at owasp.org> wrote:

> Eoin -
> I know you have been trying to get an answer to this for quite some time.  Here are my thoughts - there is no reason for us to NOT post OWASP content on bright talk as long as it isn't the exclusive place for posting/viewing (just another option) in addition to the free and open places such as Vimeo, Youtube, etc.  I think there is an opportunity for raising awareness here, it is just a matter of putting together the details on exactly what brighttalk is asking for us and what we are providing to them. Should I follow up with Fabian directly to put something for the board to review?
> 
> Thanks,
> Sarah Baso
> 
> 
> On Wed, May 29, 2013 at 6:51 AM, Dave Wichers <dave.wichers at owasp.org> wrote:
>> Fabian,
>> 
>>  
>> 
>> Would OWASP be able to host copies of our presentations so people that don’t want to register at BrightTalk could view them? Or could you simply make them available in such a manner where OWASP could point to the links to view them directly? BrightTalk wouldn’t have to advertise their existence but OWASP would like to make them available to view without registration if that’s possible.
>> 
>>  
>> 
>> The ‘O’ in OWASP stands for Open and one of the things OWASP has really worked hard to do is make sure everyone who wants to get access to OWASP content can get to it without requiring registration and then potentially being marketed to.
>> 
>>  
>> 
>> Is there some kind of accommodation in this area that we could come to?
>> 
>>  
>> 
>> -Dave
>> 
>>  
>> 
>> From: Fabian Oldendorf [mailto:foldendorf at brighttalk.com] 
>> Sent: Monday, April 29, 2013 9:25 AM
>> To: Eoin
>> Cc: OWASP Foundation Board List; Tom Brennan; Seba; Michael Coates; Dav Wichers; Jim Manico
>> 
>> 
>> Subject: Re: BrightTalk - OWASP partnership
>>  
>> 
>> Hello everyone,
>> 
>>  
>> 
>> Apolgoies about the delay in my response - it's been a little busy here with Infosec Europe last week!
>> 
>>  
>> 
>> Thank you Eoin for forwarding my suggestion to the OWASP board and thank you Jim for your feedback. I am keen to clarify the agreement I suggested to Eoin as well as the nature of BrightTALK as a business.
>> 
>>  
>> 
>> As Jim correctly explained, BrightTALK is a for-profit organisation. However, all of our content can be viewed at absolutely no charge. As we own the technology used for our webinars, our main sources of revenue are from channel licenses and event sponsorships. We are also very careful to only invite recognised thought-leaders to speak on our platform. These include OWASP members such as Eoin or Seba, ISACA members, as well as speakers from our other partners such as the Information Security Forum or Frost & Sullivan.
>> 
>>  
>> 
>> In the partnership agreement I discussed with Eoin, BrightTALK would offer a free co-owned channel to OWASP. This channel can be used to schedule your own webinars and videos, similarly to a YouTube channel to run your content programme. On top of engaging your existing members, this is a great way to gain new ones as you will benefit from from existing BrightTALK subscribers registering for your content organically by browsing our site.
>> 
>>  
>> 
>> BrightTALK also runs monthly IT security summits, which are a collection of about 15 webinars usually run over the course of 2 days. They are attended by around 2,000 IT security professionals globally.
>> 
>>  
>> 
>> By participating in BrightTALK summits, we would schedule OWASP content from your BrightTALK channel and include OWASP branding on our event page and emails. This will allow you to gain awareness and spread the OWASP message while increasing your subscriber base. All we would require in exchange would be to promote webinars to your database. Using this method, some of our most successful partners have grown their channel to over 8,000 subscribers.
>> 
>>  
>> 
>> For an example of what our summits look like, please take a look at our next upcoming event on Cloud and Virtualization Security: https://www.brighttalk.com/summit/cloudandvirtualizationsecurity2013, or at our latest Application Security Summit at which Eoin participated: https://www.brighttalk.com/summit/applicationsecuritymonitoring.
>> 
>>  
>> 
>> Please let me know your thoughts on this partnership - I am very keen to work with OWASP and am confident that this partnership would be of value to you. I would also be very happy to organise a call to discuss this further and answer any questions.
>> 
>>  
>> 
>> Many thanks,
>> 
>> Fabian
>> 
>>  
>> 
>>  
>> 
>> On 27 April 2013 17:41, Eoin <eoin.keary at owasp.org> wrote:
>> 
>> Hi Fabian,
>> 
>> Can you please explain to the board what you have in mind re partnership?
>> 
>> 
>> 
>> Eoin Keary
>> 
>> Owasp Global Board
>> 
>> +353 87 977 2988
>> 
>>  
>> 
>> 
>> On 25 Apr 2013, at 14:12, Fabian Oldendorf <foldendorf at brighttalk.com> wrote:
>> 
>> Thanks for this Eoin!
>> 
>>  
>> 
>> Do you think it would be worth setting up a call with Jim and/or other OWASP members to run through our revenue model and decide whether this would be appropriate for OWASP?
>> 
>>  
>> 
>> As we base our revenue model on channel licenses and event sponsorships, all of our webinars are accessible at no charge - I think this would fit in well with the OWASP philosophy. We also have active partnerships with other non-profit organisations, such as the Information Security Forum, as well as with recognised associations and analyst firms such as the EC-Council, Frost & Sullivan or Ovum.
>> 
>>  
>> 
>> Looking forward to hearing your thoughts.
>> 
>>  
>> 
>> Cheers,
>> 
>> Fabian
>> 
>>  
>> 
>>  
>> 
>> On 25 April 2013 12:15, Eoin <eoin.keary at owasp.org> wrote:
>> 
>> Hello Board & Staff....
>> 
>> Furthering my previous mail,
>> Can we consider a partnership with BrightTalk?
>> 
>> They will host OWASP webinars (the system is great), and by doing so we will drive traffic to their site.
>> Can this be added to the next Board agenda please?
>> I have cc'ed Fabian of BrightTalk so he can chime in and explain the benefits from their standpoint.
>> 
>> This shall help with awareness in furthering our mission.........
>> 
>> RSVP
>> 
>> 
>> 
>> 
>> 
>> -- 
>> Eoin Keary
>> OWASP Member
>> https://twitter.com/EoinKeary
>> 
>>  
>> 
>> 
>> 
>> 
>>  
>> 
>> --
>> 
>> Fabian Oldendorf, Marketing and Community Development
>> 16 St Martin's Le Grand, London, EC1A 4NA UK
>> www.brighttalk.com
>> 
>> 
>> 
>> 
>> 
>> T: +44 (0) 207 397 8326    F: +44 20 7397 8400        E: foldendorf at brighttalk.com
>> 
>> Twitter: @BrightTALK    LinkedIn: Fabian Oldendorf Facebook: facebook.com/BrightTALK
>> 
>> The contents of this email are confidential and intended for the recipients only. In the event that you have received this email by accident please return it to the sender, or send to info at brighttalk.com
>> 
>> 
>> 
>> Attend the BrightTALK Academy to learn more about webinar and video best practices.
>> 
>> 
>> 
>>  
>> 
>> 
>> 
>> 
>>  
>> 
>> --
>> 
>> Fabian Oldendorf, Marketing and Community Development
>> 16 St Martin's Le Grand, London, EC1A 4NA UK
>> www.brighttalk.com
>> 
>> 
>> 
>> 
>> 
>> T: +44 (0) 207 397 8326    F: +44 20 7397 8400        E: foldendorf at brighttalk.com
>> 
>> Twitter: @BrightTALK    LinkedIn: Fabian Oldendorf Facebook: facebook.com/BrightTALK
>> 
>> The contents of this email are confidential and intended for the recipients only. In the event that you have received this email by accident please return it to the sender, or send to info at brighttalk.com
>> 
>> 
>> 
>> Attend the BrightTALK Academy to learn more about webinar and video best practices.
>> 
>> 
>> 
>>  
>> 
>> 
>> _______________________________________________
>> Owasp-board mailing list
>> Owasp-board at lists.owasp.org
>> https://lists.owasp.org/mailman/listinfo/owasp-board
> 
> 
> 
> -- 
> Executive Director
> OWASP Foundation
> 
> sarah.baso at owasp.org
> +1.312.869.2779
> 
> 
> 
> 
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