[Owasp-board] Corporate Sponsor and Advertising Change

Jim Manico jim.manico at owasp.org
Fri Apr 12 13:43:32 UTC 2013


I think we want to re-introduce Corporate "tiers" of sponsorship and make something more like this: http://www.apache.org/foundation/thanks.html

- Jim


> I think item #1 was trying to point to this:
> https://www.owasp.org/index.php/Corporate_Supporter_Bios
> 
> 
> 
> 
> On Tue, Apr 9, 2013 at 1:46 PM, Michael Coates <michael.coates at owasp.org>wrote:
> 
>> Jim,
>>
>> A few questions/thoughts
>>
>>
>> 1) Move corporate sponsor logos from the home page to a dedicated sponsor
>> page. https://www.owasp.org/index.php/Sponsors ( An example of this can
>> be found here
>> http://www.apache.org/foundation/thanks.html )
>>
>> 2) Place the sponsorship link on the left hand side of the wiki nav bar,
>> near the top (or more prominently on the homepage)
>> I'm not fully following your idea here. Is the link you are referring to a
>> link to become a sponsor?
>>
>> 3) Add several new tiers of corporate sponsorship (gold, silver and bronze
>> sponsorship)
>> As seba mentioned we did have different tiers years ago and phased that
>> out. It would be worth reevaluating if there is benefit to bringing it back.
>>
>> 4) Since this will lead to new income, phase out the banner add program on
>> the homepage
>> Do you know how much banner ad income we currently get? We should get that
>> number so we can consider it within the discussion.
>> Instead of fully eliminating that ad space we could retire it's use as a
>> paid for location and instead advertise our upcoming conferences and some
>> of our key projects.
>>
>> 5) I this would have the effect of cleaning up the homepage, a lot, while
>> still driving more or the same income if we look at corporate sponsorships
>> and banner adds combined (around 200k/year total currently)
>> I think we have plenty of work to do to clean up the home page overall,
>> but do agree there may be better approaches for supporter logos.
>>
>>
>>
>>
>> --
>> Michael Coates | OWASP | @_mwc
>>
>>
>>
>> On Mon, Apr 8, 2013 at 10:49 PM, Seba <seba at owasp.org> wrote:
>>
>>> we have had tiered supporters in the past, which did not really take off.
>>> any supporting material this can indeed cover the lost income of the
>>> banner ads?
>>>
>>> maybe we can link the tiered sponsoring to sponsors that cover all global
>>> conferences?
>>>
>>> regards
>>>
>>> Seba
>>>
>>>
>>> On Mon, Apr 8, 2013 at 7:26 PM, Jim Manico <jim.manico at owasp.org> wrote:
>>>
>>>> I have some suggestions to enhance the corporate sponsorship program and
>>>> banner ad advertising program.
>>>>
>>>> I would like to propose that we
>>>>
>>>> 1) Move corporate sponsor logos from the home page to a dedicated
>>>> sponsor page. https://www.owasp.org/index.php/Sponsors ( An example of
>>>> this can be found here
>>>> http://www.apache.org/foundation/thanks.html )
>>>> 2) Place the sponsorship link on the left hand side of the wiki nav bar,
>>>> near the top (or more prominently on the homepage)
>>>> 3) Add several new tiers of corporate sponsorship (gold, silver and
>>>> bronze sponsorship)
>>>> 4) Since this will lead to new income, phase out the banner add program
>>>> on the homepage
>>>> 5) I this would have the effect of cleaning up the homepage, a lot,
>>>> while still driving more or the same income if we look at corporate
>>>> sponsorships and banner adds combined (around 200k/year total currently)
>>>>
>>>>
>>>> When considering #3, here are a list of different sponsorship packages
>>>> we could offer:
>>>>
>>>> Gold Sponsors (40k/year)
>>>> Silver Sponsors (20k/year)
>>>> Bronze Sponsors (5k/year)
>>>> Infrastructure Support Sponsors (those doing trade to help keep our
>>>> infrastructure going like RackSpace).
>>>>
>>>> Take a peek at http://www.apache.org/foundation/sponsorship.html for
>>>> more info.
>>>>
>>>>
>>>> Gold Sponsorship
>>>> Donation level: $40k / year
>>>>
>>>> Your logo (max size: 150x75) on our ASF Thanks page with link
>>>>
>>>> Logo Location: upper-middle section of page
>>>>
>>>> Logo in alphabetical placement
>>>>
>>>> Logo in dedicated row
>>>>
>>>> OWASP provided Gold Sponsorship logo for your site
>>>>
>>>> Personal provided quote for your PR
>>>>
>>>>
>>>>
>>>> Silver Sponsorship
>>>> Donation level: $20k / year
>>>>
>>>> Your logo (max size: 75x38) on our ASF Thanks page with link
>>>>
>>>> Logo Location: lower-middle section of page
>>>>
>>>> Logo in alphabetical placement
>>>>
>>>> Logo in shared row
>>>>
>>>> OWASP provided Silver Sponsorship logo for your site
>>>>
>>>>
>>>>
>>>> Bronze Sponsorship
>>>> Donation level: $5k / year
>>>>
>>>> Text mention on our ASF Thanks page with 'nofollow' link
>>>>
>>>> Text mention location: lower section of page
>>>>
>>>> Alphabetical placement
>>>>
>>>> Shared row
>>>>
>>>> OWASP provided Bronze Sponsorship logo for your site
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>>>>
>>>
>>>
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>>
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