[Global_conference_committee] GCC VOTE: OWASP GCC 2011 Plan

Mark Bristow mark.bristow at owasp.org
Mon Dec 20 10:18:29 EST 2010


All,

Here is the new Vote thread for the GCC.  Please, let's not have any debate
in this thread as this is for the VOTE.  If you feel that we should not
approve because it requires additional debate, simply vote to deny the
motion.  I've pulled in the changes from the other thread already.

We will be using the new voting rules as listed here:
http://www.owasp.org/index.php/Global_Conferences_Committee_Governance

Thanks,
-Mark

Mark Bristow: Approve
John Wilander:
Lucas Ferreira:
Richard Greenberg:
Ralph Durkee:
Neil Matatall:
Cassio Goldschmidt:


===============================

*Goals*

   1. Have a Global Appsec in NA, SA, EU, Asia in 2011
   2. Promote OWASP Projects/Initiatives at OWASP Conferences
   3. Enhance Services for Conference Planners
   4. Reach out to developers (have 20% of attendees in a dev position)
   5. Reach out to non-members (have 70% of attendees at cons non-members)
   6. Bring more into the fold (Generate 300 new/renewed members at
   conferences)
   7. Streamline Sponsorships (Global Conference Sponsors, Targeted
   Conference Sponsors)
   8. Revise GCC Governance
   9. Have a profit of $200k in 2011 across all conferences


*Policy Changes*

   - Change Conference Types to include:
      - OWASP Global AppSec Conferences (Currently
      AppSec Conferences)
      - OWASP Regional/Theme Conference (currently
      Regional, all regional cons will be encouraged have to have a unique
      theme, development, Research, PHP, Government, Browsers …..)
   - GCC Member attendance at conferences Global AppSec
   and Regional/Theme level cons (as available by GCC members and budget)
      - GCC Representative shall not be intimately involved with the
      conference planning to provide an objective assessment.
      - Members will have the opportunity to request travel to scheduled
      events and travel will be assigned based on proximity to the
event, cost and
      member availability.
      - GCC member shall interface with the local planning committee at
      least 1 month before trip (attend planning call)
      - Interact with planners/attendees while at conference
      - Interact with Sponsors
      - At the next GCC meeting the traveling member will be expected to
      provide an post trip report covering
         - Assessment of facility
         - Event Marketing Strategy
         - Examination of Event Budget
         - Estimation of Speaker Quality
         - Sponsor engagement/cost-effectiveness & feedback
         - Any notable comments from planners/attendees
         - Any unique outstanding elements
         - Any issues
      - GCC Member signature authority for OWASP
   (Leverage By-Lawys Article VI Section 1 - Designate as Agent)
      - Alleviate need of OWASP Board to sign contracts (currently a
      significant bottleneck)
      - All conference related contracts will be required to go through the
      GCC
      - In general will be responsibility of Chair, however all committee
      members shall be authorized to sign on conference business (no
single point
      of failure)
      - GCC members will not be permitted to sign contracts for conferences
      they organize (except when signature is required immediately)
      - Will be offered up before the board
   - All OWASP Branded events MUST use the new conference management system
      - For OWASP Events only, not applicable to regular chapter meetings
      - It’s important to manage the schedule and enforce brand management
      - Any conference not registered & approved will not receive OWASP
      funds or support
      - Will take effect once system is in place
   - All Global AppSec conferences must accommodate
   an OWASP Track
      - Will not represent more than 1/3 of content (can be half day, full
      day, full conference as applies to the individual conference)
      - Joint venture with Projects Committee
      - Regional/theme events will have this available to them

 *Initiatives*

   - OWASP Conference management system (Goal 1, 3)
      - We need a system to take in applications for events, vett them,
      approve them, and schedule them.  The current process of people emailing
      Kate, Me or the board is not acceptable with the number of events we have
      - I see this as critical to establishing control over the OWASP
      schedule and is a top priority
   - OWASP AppSec Track (Goal 2)
      - Partnership with projects committee
      - Have a cadre of speakers, ready to go with presentations about OWASP
      projects/activities
      - Require all OWASP Regional and AppSec events to have an “OWASP
      Track” of at least 6 presentations from this pool, managed, selected, and
      funded by the GCC and the GPC
   - OWASP Global Conference Sponsors (Goal 3, 7)
      - Provide unified sponsorships for the Global AppSec Conferences
      - Split revenues among individual conferences budget
      - Streamlines our sponsorships
      - Conference planners are welcome to elicit additional sponsorships
   - Central conference support services
    (Goal 3)
      - Investigate for-hire international conference support companies
         - Event logistics companies
      - Investigate costs for hiring conference organizer
         - Foundation Employee
      - Conference Marketing (Goal 3)
      - OWASP Conference Twitter accounts
      - OWASP Conference Domain Names
         - Register Names only
         - http://www.AppSecNA.org <http://www.appsecna.org/>
         - http://www.AppSecUS.org <http://www.appsecus.org/>
         - http://www.AppSecEU.org <http://www.appseceu.org/>
         - http://www.AppSecAsia.org <http://www.appsecasia.org/>
         - http://www.AppSecSA.org <http://www.appsecsa.org/>
         - If already owned by a conference, buy them out/transfer to GCC
         Control
         - GCC will re-direct to any hosting service once the conference has
         been assigned
         - Conference can still register AppSecXX2011.org and we can just
         redirect as appropriate
         - Helps maintain consistency in URLs between years
      - Conference Twitter Accounts
         - Like domains, turned over to planners for their use as
         appropriate
         - @OWASPConfrences – held by the GCC for announcements
         - @OWASPAppSec – held by the GCC for announcements
         - @AppSecNA
         - @AppSecUS
         - @AppSecEU
         - @AppSecAsia
         - @AppSecSA
      - Use of Short URLS on the owasp.org website
         - ex https://owasp.org/AppSecBR points to the wiki page for this
         year’s conference
      - Regional Targeted Mailing Lists
         - To reduce OWASP All traffic
      - OWASP Merchandise Model(Goal 3, Goal9)
      - A shippable “OWASP Store” with OWASP branded items for sale at
      conferences
      - Already exists, just need to formalize
   - OWASP Conference Marketing (global, regional, electronic, print) (Goal
   4,5,6)
      - Procure Booth space at developer focused conferences
      - Provide budget for OWASP Schwag for use at OWASP Booths in other
      conferences
      - Evaluate other advertising mechanisms for conferences

 *Budget*

   - $7500 for conference support (schwag/tables) targeting developer
   conferences
   - $500 OWASP GCC Technology Needs
      - Domain Names
      - Other tech solutions + planning tools
      - $15,000, OWASP Track Travel expenses (cap, will try and get indv
   company sponsorships)
   - $10,000 GCC Member at all conferences (approx $1500/AppSec, $800
   Regional)
   - Budget requires board approval
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